About us, terms and privacy policy

Who we are

Hi. My name is Jorge Camões, and Wisevis is my data visualization consulting and training business. I live in Portugal, near Lisbon. My website address is https://wisevis.com.

What motivates me

There is data flowing into your computer every single minute. How can you make sense of it so that it plays a relevant role in your decision-making processes?

Well, you could use charts. (Probably there are other good answers) A visual representation of data uses the human vision’s power to connect the dots and spot trends, patterns, and outliers in the data. And how do you do it? You can start by using a tool you are familiar with: a spreadsheet.

Armed with a spreadsheet, a basic knowledge of human perception, and some design tips, you can understand the reality behind the data. This is what the marketers call my “unique selling proposition”:

  • helping people to use their tools efficiently,
  • avoiding common pitfalls,
  • turn data into insights for their businesses.

I’ve been writing about data visualization since 2007. I write because I believe that:

  • knowing how to make sense of data is an essential skill for the future;
  • we need help to manage this growing volume of information we are exposed to;
  • the average information management skills are too low;
  • some of the available skills are wrong and do more harm than good;
  • some skills are easy to learn and could have a dramatic impact on productivity in the workplace;

And I write because I love information visualization, and I would gladly spend the rest of my days researching, testing, and writing about it.

Rules of the house

Be nice

If comments are available: try to be friendly and add to the discussion. Don’t spam. If you want to promote your blog/site/product make sure you are doing it right. I don’t think I have the right to edit your comment, but I have the right to remove it. New readers will have their first comment held for moderation.


My monetization strategy here is simple:

  • No ads;
  • Sell content (ebooks, video tutorials, services);
  • Some clearly labeled affiliate programs that fit in my philosophy and that I can honestly recommend. I use the Amazon affiliate program for books I like or people I trust recommend.

Your Data

We don’t share your data.


When visitors leave comments on the site, the comment system collects the data shown in the comments form and the visitor’s IP address and browser user agent string to help spam detection.


If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.

If you share images and other media with us, you need to declare that you have the right to do so explicitly. You also have to permit us to publish them for the defined purpose.

Embedded content from other websites

Articles on this site may include embedded content (e.g., videos, images, articles, etc.). Embedded content from other websites behaves as if the visitor has visited the other website. These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content. This includes tracking your interaction with the embedded content if you have an account and are logged in to that website.


Google Analytics, is a web analytics tool we use to help understand how visitors engage with this website. It reports website trends using cookies and web beacons without identifying individual visitors. You can read Google Analytics Privacy Policy.

Retained data and your rights

If you leave a comment, the comment and its metadata are retained indefinitely. This is to recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.

For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.


The information contained in this website is for general information purposes only and is provided by Wisevis “as is”. While I endeavor to keep the information up-to-date and correct, I make no representations or warranties of any kind, express or implied, about the completeness, accuracy, reliability, suitability, or availability with respect to the website or the information, products, services, or related graphics contained on the website for any purpose. Any reliance you place on such information is therefore strictly at your own risk.

In no event will the site owner be liable for any loss or damage including, without limitation, indirect or consequential loss or damage, or any loss or damage whatsoever arising from loss of data or profits arising out of or in connection with the use of this website.

In some cases, through this website, you can link to other websites that are not under the control of Wisevis. I have no control over the nature, content, and availability of those sites. The inclusion of any links does not necessarily imply a recommendation or endorse the views expressed within them.

We make every effort to keep the website up and running smoothly. However, Wisevis takes no responsibility for and will not be liable for the website being temporarily unavailable due to technical issues beyond my control.

Contact information

You can contact us using the available links on the footer.